Zingolo!

I found this on a great site, Creativity-online.com

"Dairy Milk is proud to be fair trade
Zingolo is the fourth Cadbury spot from Fallon London under the Glass and a Half Full Productions banner. It trumpets Cadbury's long history of using cocoa beans from Ghana and its recent fair trade certification.
The spot is a promo for the track Zingolo and features Ghanaian musical artist Tinny, as well as the Ghana-based dance troupe High Spirits.
The Zingolo single is available on iTunes, with proceeds going to CARE, which funds education in Ghana's cocoa growing communities."

WATCH!

Up your AZ

Arizona's recent stringent immigration law doesn't sit well with art directors Andy Dao and Ivan Cash and copywriter Dan Maxwell. Check out how these creatives voiced their opinions by visiting the website below.

>>>>>> http://deprofiler.com/

The world of advertising gets a little bit bigger...and better!

I love it when I find adnews on Perezhilton.com! Simply looking at this picture, you wouldn't realize what's unique about it, but look again. I'll give you a hint, second model from the right. No? Introducing Leo Cerezo, or should I say Lea T, TRANSSEXUAL model. Longtime friend of Lea and Givenchy designer, Ricardo Tisci hooked her up with the gig modeling for the house's fall ad campaign. Kudos, and may we say, looking fab!

Tequila!

Happy belated Cinco de Mayo, everyone!

Keeping Up

We've all thought about it. How easy it would be. And effective too! To implant your own personal opinion leader into a community to secretly peddle your products. Like rent-a-coolkid. Come to think of it, why don't more people do that? Oh yeah, it's illegal. But for all you Addies out there who still think it would be a great idea, feast your eyes on this. "The Joneses", a 2009 flick written and directed by Derrick Borte, follows the story of a mock family composed of salesmen and advertising gurus set on increasing profits for clients by covertly injecting new products into the hip community pipeline. Of course, it's Hollywood, and what would a good blockbluster be without conflict, drama, and, for lack of better words, shit hitting the fan. The movie wasn't my favorite, extremely lacking in character development; however, I think the initial concept is intriguing enough to give it a watch.

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A Cautionary Tale to all you Social Networkers out there!

Social networking sites are great. They make it easy for us to connect with friends and share information with people whom we care about. But what happens when that information falls into the wrong hands? The answer to that question is exactly what one young California-native had to find out the hard way last spring.

Cynthia Moreno, a student at the University of California Berkeley, took to her MySpace account with a vengeance to post what she called an “Ode to Coalinga”, in reference to her hometown. The rant began with, “the older I get the more I realize how much I despise Coalinga.” It then went on to make a number of negative claims about the town. Within the next week, the piece was discovered by Moreno’s former high school principal, Roger Campbell. Despite the fact that Moreno removed the article six days after its initial posting, Campbell handed over a copy to his friend and editor of the local newspaper, Pamela Pond.

Pond printed the ode in the Coalinga Record in the letters to the editor section under Moreno’s full name, despite the fact that her last name appeared nowhere on her myspace page. Her immediate family, who still lived in Coalinga at the time, felt the repercussions right away. The community was enraged over the article. The family received death threats, their home was shot at, and Moreno’s father was forced to close his local business. In short, they were driven out of Coalinga.

All information was gathered from court transcripts of Moreno v. Hanford Sentinel acquired through Google Scholar. The court ruled that the Sentinel was justified in publishing the material as it was procured from a public domain. A trial date is set to determine whether or not the principal’s actions were extreme or outrageous as an intentional infliction of emotional distress.

What can we learn from this? In short, your blog is not your diary. It is specifically labeled a public domain, meaning once you post, you give up ownership. If you want everyone online to know about your horrid spanish prof or your fetish for blueberry oatmeal, that's fine. Just don't be surprised if it makes the ten o clock news.