Wednesday, September 8, 2010

Roll Out!

"Have you seen Kia's latest TV commercial for the Soul? The quirky and very funny ad features hip-hopping dancing hamsters. The commercial seems to work as sales of the Soul have increased by 27%." - AOL Autos




Thursday, May 13, 2010

Zingolo!

I found this on a great site, Creativity-online.com

"Dairy Milk is proud to be fair trade
Zingolo is the fourth Cadbury spot from Fallon London under the Glass and a Half Full Productions banner. It trumpets Cadbury's long history of using cocoa beans from Ghana and its recent fair trade certification.
The spot is a promo for the track Zingolo and features Ghanaian musical artist Tinny, as well as the Ghana-based dance troupe High Spirits.
The Zingolo single is available on iTunes, with proceeds going to CARE, which funds education in Ghana's cocoa growing communities."

WATCH!

Tuesday, May 11, 2010

Up your AZ

Arizona's recent stringent immigration law doesn't sit well with art directors Andy Dao and Ivan Cash and copywriter Dan Maxwell. Check out how these creatives voiced their opinions by visiting the website below.

>>>>>> http://deprofiler.com/

Sunday, May 9, 2010

The world of advertising gets a little bit bigger...and better!

I love it when I find adnews on Perezhilton.com! Simply looking at this picture, you wouldn't realize what's unique about it, but look again. I'll give you a hint, second model from the right. No? Introducing Leo Cerezo, or should I say Lea T, TRANSSEXUAL model. Longtime friend of Lea and Givenchy designer, Ricardo Tisci hooked her up with the gig modeling for the house's fall ad campaign. Kudos, and may we say, looking fab!

Thursday, May 6, 2010

Tequila!

Happy belated Cinco de Mayo, everyone!




Keeping Up


We've all thought about it. How easy it would be. And effective too! To implant your own personal opinion leader into a community to secretly peddle your products. Like rent-a-coolkid. Come to think of it, why don't more people do that? Oh yeah, it's illegal. But for all you Addies out there who still think it would be a great idea, feast your eyes on this. "The Joneses", a 2009 flick written and directed by Derrick Borte, follows the story of a mock family composed of salesmen and advertising gurus set on increasing profits for clients by covertly injecting new products into the hip community pipeline. Of course, it's Hollywood, and what would a good blockbluster be without conflict, drama, and, for lack of better words, shit hitting the fan. The movie wasn't my favorite, extremely lacking in character development; however, I think the initial concept is intriguing enough to give it a watch.

Monday, May 3, 2010

A Cautionary Tale to all you Social Networkers out there!




Social networking sites are great. They make it easy for us to connect with friends and share information with people whom we care about. But what happens when that information falls into the wrong hands? The answer to that question is exactly what one young California-native had to find out the hard way last spring.

Cynthia Moreno, a student at the University of California Berkeley, took to her MySpace account with a vengeance to post what she called an “Ode to Coalinga”, in reference to her hometown. The rant began with, “the older I get the more I realize how much I despise Coalinga.” It then went on to make a number of negative claims about the town. Within the next week, the piece was discovered by Moreno’s former high school principal, Roger Campbell. Despite the fact that Moreno removed the article six days after its initial posting, Campbell handed over a copy to his friend and editor of the local newspaper, Pamela Pond.

Pond printed the ode in the Coalinga Record in the letters to the editor section under Moreno’s full name, despite the fact that her last name appeared nowhere on her myspace page. Her immediate family, who still lived in Coalinga at the time, felt the repercussions right away. The community was enraged over the article. The family received death threats, their home was shot at, and Moreno’s father was forced to close his local business. In short, they were driven out of Coalinga.

All information was gathered from court transcripts of Moreno v. Hanford Sentinel acquired through Google Scholar. The court ruled that the Sentinel was justified in publishing the material as it was procured from a public domain. A trial date is set to determine whether or not the principal’s actions were extreme or outrageous as an intentional infliction of emotional distress.


What can we learn from this? In short, your blog is not your diary. It is specifically labeled a public domain, meaning once you post, you give up ownership. If you want everyone online to know about your horrid spanish prof or your fetish for blueberry oatmeal, that's fine. Just don't be surprised if it makes the ten o clock news.

Tuesday, April 27, 2010

Keep the good alive anyway!



Despite from having, what I'm told was, a lovely presentation, sadly Adclub did not advance past districts in this year's National Student Advertising Competition over the weekend. Instead, Marshall University took first place and WVU second. So much work went into the making of this campaign. It was truly a solid team effort. A special thanks to all of the presentation team, leaders Katie and Lauren, and all of the directors for making this possible. Trophy or not, you should all be proud of the work you have done.

Monday, April 19, 2010

Cannonballlllllllll!!!




I LOVE this! Here in the Scripps School of Journalism at Ohio University we always feel the push. Everyone knows where journalism is going, right? So take Online Journalism Fundamentals, Computer-assisted Reporting, and attend those Online Journalism seminars. And with all this pressure in the direction of the mega-force known as the internet, we students are confronted with the looming question-- is print becoming obsolete?


But, alas, here, finally is print screaming back with a resounding NO! I want to rip this out and tack it up all over Scripps. Print has and always will have a place as a unique media experience. Make new friends but keep the old, people! I think, in this case, we all know which is gold (heehee).

Sunday, April 18, 2010

JWT for U by Kotex

Finally, fem-care advertising gets the picture. Twirling around in white pants does not always make the sale. Read the NY Times take on the new marketing overhaul.

Wednesday, April 14, 2010

Ta-da!


Greetings fellow AdClubbers and Ad Lovers alike! This is the very first posting on the blog that is sure to change and dramatically improve your life! Have I sold you yet?

No, but seriously, this is truly the first-ever blog for the OU Ad Association, and we, or at least I am very excited about it. My name is Abby and I am the Social Media Chair for AdClub this year. I will be blogging, tweeting, and booking the face off of all things advertising. And it's all for your viewing pleasure! Most likely I will be posting on popular events, trends in the industry, and even more likely on just anything that I think is the cats pajamas (my mom says it's still cool to say that). If you have anything super-incredibly awesome or even just mediocre that you'd like to share you can contact me through this thing or via email at grimmabby@gmail.com.


Happy Reading!


p.s. - follow the blog!